Adobe Advertising Cloud is a cross-channel platform which offers customers the ability to plan, buy, manage, and optimize: DSP, Search, Social and TV advertising campaigns.
Products and Services |
License Metric |
Type of Service |
|---|---|---|
Adobe Advertising Cloud DSP: OD |
Gross Media Cost per year |
On-demand |
Adobe Advertising Cloud DSP: OD Video |
Gross Media Cost per year |
On-demand |
Adobe Advertising Cloud DSP: OD Display |
Gross Media Cost per year |
On-demand |
Adobe Advertising Cloud DSP: OD On Demand |
Gross Media Cost per year |
On-demand |
Adobe Advertising Cloud DSP: OD Private Inventory Smart Ad Serving |
Gross Media Cost per year |
On-demand |
Adobe Advertising Cloud DSP: OD Single Media Campaign |
Gross Media Cost per stated term of Media Campaign |
On-demand |
Adobe Advertising Cloud DSP: OD Proof of Concept |
Gross Media Cost per stated term |
On-demand |
Adobe Advertising Cloud DSP: OD Display Proof of Concept |
Gross Media Cost per stated term |
On-demand |
Adobe Advertising Cloud DSP: Simple Ad Serving Self – Video |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Simple Ad Serving Full – Video |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Simple Ad Serving Self – Display |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Simple Ad Serving Full – Display |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Campaign Management Services |
Gross Media Cost per year |
Professional Services related solely to the On-demand Services |
Adobe Advertising Cloud DSP: Creative Services – Static/Overlay |
Flat Fee |
Professional Services |
Adobe Advertising Cloud DSP: Creative Services – Interactive |
Flat Fee |
Professional Services |
Adobe Advertising Cloud DSP: Creative Services – Video Editing |
Flat Fee |
Professional Services |
Adobe Advertising Cloud DSP: Creative Services – Additional Revisions |
Flat Fee |
Professional Services |
Adobe Advertising Cloud DSP: OD Brand Safety Display |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: OD Brand Safety Video |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: OD Comscore vCE |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: OD Moat |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: OD Nielsen Digital Ad Ratings (OCR) |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: OD Targeting Data |
Gross Media Cost per year |
On-demand |
Adobe Advertising Cloud DSP: OD Topic Targeting: Display |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: OD Topic Targeting: Video |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Peer39 Brand Safety Filter – Video |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Peer39 Fraud Blocking – Video |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Double Verify Brand Safety Prebid |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Double Verify Fraud Block Prebid |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Integral Ad Science Prebid Brand Safety Filter – Video |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Integral Ad Science Prebid Fraud Block – Video |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud DSP: Integral Ad Science: Viewability Report |
Cost Per Thousand (CPM) Impressions |
On-demand |
Adobe Advertising Cloud OD Single TV Campaign |
Gross Media Cost per stated term of TV Campaign |
On-demand |
Adobe Advertising Cloud Search: OD |
Gross Media Cost per year |
On-demand |
Adobe Advertising Cloud Search: OD Proof of Concept |
One Time purchase of 90 day POC |
On-demand |
Adobe Advertising Cloud Search: Media Management |
Gross Media Cost per year |
Professional Services related solely to the On-demand Services |
| Adobe Advertising Cloud Social: Campaign Management Services |
Gross Media Cost per year |
Professional Services related solely to the On-demand Services |
Adobe Advertising Cloud Social: OD |
Gross Media Cost per year |
On-demand |
Adobe Advertising Cloud Social: OD Proof of Concept |
Gross Media Cost per stated term |
On-demand |
Adobe Advertising Cloud TV |
Gross Media Cost per year |
On-demand |
- “Impression” means a single server call to the On-demand Service’s server.
- “Gross Media Cost” means the Net Media Cost plus the Tech/Service Fee.
- “Net Media Cost” means:
(A) the actual amount of media spend in Accounts owned by Customer where Customer is responsible for contracting with and paying a Media Partner(s), including allocations for billing discrepancies; or
(B) the costs associated with media buys purchased for Customer via Accounts owned by Adobe where Adobe is responsible for contracting with and paying a Media Partner(s), including allocations for billing discrepancies.
- “Tech/Service Fee” means percentage of the Gross Media Cost purchased by Customer. For example, if Customer purchases gross media of $10,000 and the Unit Price is 30%, then the Gross Media Cost is $10,000, the Tech/Service Fee is $3,000, and the Net Media Cost is $7,000.
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