Nowadays all your digital ad campaigns must be designed for every medium. Adobe Photoshop and Adobe Illustrator make it easy to design your campaign and export for all types of formats.

Find and create your base image for the ad campaign

You need design elements that are easy to rework into various formats. Photoshop can help you prepare your base image for maximum flexibility.

Woman jumping into the air with pink backdrop. Shadow is being erased using the Healing Brush tool in Adobe Photoshop.

Open your photo in Illustrator

Illustrator makes it easy to implement all the artboard templates you designed for your format needs (for example, a square for Instagram, rectangle for Twitter, various web banners – along with other templates for physical objects like stickers, t-shirts, mugs, etc.).

Illustrator preset artboard templates can be used for various web or print based projects

Work your design elements into place

Select Place and import your photo into your artboard templates.

Select File > Place to import photos into Adobe Illustrator

Use template guidelines to add text and place, crop, and resize your image and other elements.

Woman jumping in front of pink backdrop for an event poster. Text and other elements are added using the template guidelines

Export to multiple sizes

Once you’ve finished all your optimized layouts, you can easily export them.

Optimized layouts for social media can be exported through the File > Export menu.

Customize the scale and formats settings for all your artboards.

The scale and format for all artboards in one file can be adjusted in the Artboards menu

The final result

You now have a stunning ad campaign that’s perfectly designed for your client’s format and size requirements, and ready to launch for business!

Customized event ads for Instagram, web banners, smartphones, and stickers feature a woman jumping against a pink backdrop
01/21/2022
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