Create brand unity with varying images by combining colors and gradients across your advertising campaign.
Find various images that match your brand
Search Adobe Stock for a range of brand-related imagery and add them to your Creative Cloud library.
Create artboards and place graphics in Illustrator
Draw an artboard with the Artboard Tool, then place and scale the images to fill the entire space.
Apply a custom gradient over the images
Draw a rectangle over the first image, then apply a Freeform Gradient with just a few points of primary colors.
Mix the colors together by applying a blend mode
Open the Appearance Panel and set the Opacity property of the rectangle to a value of 75% and a Blend Mode of Difference. Apply the same effect to the other artboards by copying and pasting the gradient rectangle.
Add text and export your campaign artwork
Add custom messages to the images using the text tool and wide range of typefaces from Adobe Fonts.
Export the artboards to create the final graphics
Choose Export for Screens from the Export option under the File menu, choose the JPG format and click Export Artboard.
The final result
Now you have a variety of digital ads for your campaign that are tied together through the use of gradients and color.
Check out this curated collection from Adobe Stock with more images that you can use in your next project.
