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From the Marketing activities window, create a new marketing activity.
You can also use a push notification delivery activity in a workflow. This activity is presented in the Push notification delivery section.
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Send push to Campaign profiles : use this template to target the Adobe Campaign CRM profiles who have subscribed to your mobile application and have opted in to receive push notifications. You can insert personalization fields into your push notification, such as the recipient's first name.
You can also select multilingual templates. For more information, refer to Creating a multilingual push notification.
For more on templates, refer to the Managing templates section.
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In the following screen, you can specify an audience, for example all of your VIP customers who subscribed to a specific mobile application. For more on this, see Creating audiences.
Your audience will be automatically filtered based on the mobile application selected in the previous step.
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You can now customize your push notification. First, choose the message style: Alert/Message/Badge or Silent push . The push notification types are described in the About push notifications section.
Edit the content of your push notification and define the advanced options. See Customizing a push notification.
The push notification content and options configured here are passed to your mobile app in the form of a payload. The detailed structure of the payload is described in the Understanding ACS push notifications payload structure technote.
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Before sending the notification, you can test it with test profiles and then see exactly what your recipients will see before sending the delivery. Select Audiences from your delivery summary and click the Test profiles tab.
For more on sending tests, refer to Test profiles.
Push notifications can be sent to a selected audience in Adobe Campaign by defining the audience criteria. For the example below, our selected audience consists of 4 targeted mobile app subscribers.
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In the Exclusion logs tab, you can find the list of all the messages excluded from the target sent and the reason behind this exclusion.
Here, we can see that one of our mobile app subscribers was excluded because the address was blacklisted and the other subscribers because the profile was a duplicate.
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Check the status of your delivery through the message dashboard and logs. For more on this, see Sending messages and Delivery logs.
In this example, the message dashboard displays that Adobe Campaign attempted to send two push notifications: one was delivered successfully to the device and another one failed. To know why the delivery has errors, click the
button at the bottom of the Deployment window.
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From the Deployment window, click the Sending logs tab to access the list of sent push notifications and their statuses. For this delivery, one push notification was successfully sent whereas the other failed due to a bad device token. This subscriber will then be blacklisted from further deliveries.
You can now measure the impact of your push notification delivery with dynamic reports. See Push notification report.