People core service integration allows to directly import an audience into Adobe Campaign via a technical workflow to enrich your database.
Importing audiences/segments from People core service in Adobe Campaign can be carried out from the Audiences menu only by users connected via IMS (authentication via Adobe ID).
If the selected data source is configured to use an encryption algorithm, an additional option offers you the possibility to Force reconciliation with a profile. Check this option if the Channel field of the data source is set to Email or Mobile (SMS) and if you want to leverage profile data.
If you do not select the Force reconciliation with a profile and if Channel is set in AMC Data source to Email or Mobile (SMS) then all the encrypted declared IDs are decrypted. An audience of type File with a list of all the email addresses/mobile phone numbers is created/updated. This way, no email address/mobile phone number is lost while importing a shared audience through this integration, even if that profile does not exist in Campaign. Note that this type of audiences cannot be used directly as they need to be reconciled manually using workflows.
Your audience is now imported in your Adobe Campaign database and are automatically synchronized over time. This synchronization can take up to 24 hours and will replace your audience data.
An audience can be exported from Adobe Campaign to Audience Manager or People core service using a workflow and the Save audience activity.
It can be carried out in a new workflow and only by users connected via IMS (authentication via Adobe ID).