Creating an SMS message

Create an SMS delivery. You can do it from the Adobe Campaign home page, in a campaign or in the marketing activity list.

You can also add an SMS activity in a workflow. For more on this, refer to the Workflows guide.

When creating a message, a wizard is displayed to walk you through the most important steps. What is defined through the wizard can still be edited afterward from the message dashboard.

Select the template you would like to use. You can choose either the out-of-the-box SMS template or one of your own templates.

To deliver to a mobile telephone, the delivery template must be correctly linked to the SMS routing external account.

Enter the general properties of the SMS.

Both the activity label and its ID appear in the interface, but they are not visible to the message recipients.

Specify the audience that you want to target. You can select an existing audience or directly target a population by defining and combining rules.

Add content to your SMS. You can also define the content by clicking the Content section of the delivery dashboard, once the SMS creation is finalized.

If you have inserted personalization fields or conditional text into the content of your SMS message, the length of the message may vary from one recipient to another. This is because these factors may introduce characters that are not taken into account by the GSM encoding. This is why the message length has to be evaluated once personalization has been carried out.

Confirm creating the message. Its dashboard is then displayed.

Schedule the sending. The SMS can be sent manually right after the message preparation or automatically at a scheduled date.

Prepare the message to analyze its validity, personalization and target.

Send proofs to check and validate your message and monitor its inbox rendering, see the Sending proof section.

Confirm the sending of the message. The sending will start accordingly to the schedule you have defined.