Help & Troubleshooting for Adobe Analytics

New to Adobe Analytics

I'm trying to implement Analytics, where do I start?

Getting the most out of your Adobe Analytics solution starts with how you implement. Follow our Getting Started guide to understand your next steps.

 

We have Analytics, how do I start reporting?

Adobe Analytics has incredibly powerful reporting capabilities. Learn how to get started with your first reports.

How do I know which Analytics tool to use?

Spoilt for choice or confused on what to use? Follow our documentation to help you learn the tool set.

Is there a guide to Adobe Analytics terminology?

If you're new to Adobe Analytics some of the terminology may be confusing. We have a useful glossary to help decipher the language of analytics.

Do you have video tutorials for Adobe Analytics?

Yes we do! Many quick guides can be found in our documentation and articles directly, but we also have an index of all the official Adobe Analytics training videos on our training hub.

Analytics Reporting & Features

What reporting tools do you have in Analytics?

Here is a comprehensive list of all the reporting capabilities in Adobe Analytics.

How do I know which reporting tool to use?

At first pass, choosing between the tools can seem quite overwhelming. We have produced a guide to help you determine which tools you need to use.

What are the technical differences between each Adobe Analytics tool?

Need to dig into the differences between each Adobe Analytics tool? We have a guide for that.

Do you have an Analytics feature list?

Analytics Community & Help

What is the Analytics Community?

Join the growing Adobe Analytics Community of expert users around the world. They range from people new to Analytics to seasoned experts.  We are there to help you from questions about capabilities through to helping with development questions. We hold regular Expert sessions with internal and external expert users and help produce articles and tutorials for you.

Join the community today for access to the best content, people and knowledge. It's open to everyone.

Where can I get troubleshooting help?

Sometimes we all need a little help. Follow our Adobe Analytics FAQs for hints, tips and assistance.

Where are the Adobe Analytics release notes?

We release new capabilities and features all the time for Adobe Analytics. The release notes are here.

Subscribe to early access release notes

Want to get access to the upcoming release notes earlier? As a customer you can - subscribe now and get notified when the new set of release notes is ready (generally a week before general public release).

Ask us questions on Twitter

The Experience Cloud community team is available to you on Twitter @AdobeExpCare.

Integrating with Experience Cloud Solutions

Integrating Target into Analytics (A4T)

Adobe "Analytics for Target" (A4T) is a cross-solution integration that lets you create activities based on Analytics conversion metrics and audience segments. This integration lets you use Analytics reports to examine your results.

If you use Analytics as the reporting source for an activity, all reporting and segmentation for that activity is based on Analytics data collection. Learn how to use A4T

Integrating Analytics into AAM

Server-side forwarding is designed for customers who use Analytics and Audience Manager. Server-side forwarding lets you remove DIL (Audience Manager's data collection code) and replace it with the Audience Management Module.

When added to your AppMeasurement code, this module lets your Analytics implementation collect and send data to Audience Manager via server-side data transfers. Learn more about server-side forwarding.

Integrating AMO into Analytics

If you’ve chosen Adobe Analytics, and either have Adobe Media Optimizer (AMO) or are considering it, there are significant benefits to using the two together, but you might not realize just how powerful these two solutions combined can be. Learn more about the Analytics & AMO integration

Integrating Analytics & AEM (via DTM)

Integrate Adobe Dynamic Tag Management with AEM so that you can use your Dynamic Tag Management web properties to track AEM sites. Learn more aboutintegrating Analytics & AEM via DTM

Integrating Analytics & Campaign

Integration between the Marketing Cloud Activation core service Triggers and Adobe Campaign allows you to send personalized emails to your customers as a reaction to specific behaviors that are tracked on your website by Adobe Analytics (within 15 minutes). Learn more about Marketing Cloud triggers and Campaign

Marketing Cloud Customer Attributes

If you capture enterprise customer data in a customer relationship management (CRM) database, you can upload the data into a customer attribute data source in the Marketing Cloud. Once uploaded, data can be leverages in Adobe Analytics and Adobe Target. Learn more about Marketing Cloud Customer Attributes

Sharing Analytics segments to the Marketing Cloud

Analytics segments can be published to the Marketing Cloud and used in Adobe Target, for audience marketing activities. Learn more about publishing Analytics segments to the Marketing Cloud