About Campaign integrations

This section details the functional integrations available between the current version of Adobe Campaign and Adobe clouds as well as its solutions.

The different integrations presented below allow you to combine the delivery functionalities and advanced campaign management functionalities of Adobe Campaign with a set of solutions created to help you personalize your users' experience.

By default, Adobe Campaign is already linked to an Adobe Experience Cloud account.

Depending on your environment, other solutions can also be linked to Adobe Experience Cloud. They are linked as Organizations (also called Tenants).

An organization is the entity that enables an administrator to configure groups and users, and to control single sign-on in the Experience Cloud. The organization functions like a log-in company that spans all the Experience Cloud products and solutions. Most often, an organization is your company name. However, a company can have many organizations. User and organization management is detailed in the Adobe Experience Cloud help portal.

If you would like to integrate data flows from other systems with Adobe Campaign, have a look at our API documentation.

Solution
Use Case
Refer to
Experience Manager
Versions: 6.1, 6.2, 6.3, 6.4
Allows you to create email contents or forms mapped to the Adobe Campaign database directly in Adobe Experience Manager.
  • Work with Campaign and Experience Manager
  • Integrate Experience Manager and Campaign Standard
  • Create an email with Experience Manager and Campaign
  • Target
    Versions: Classic, Standard
    Allows you to insert images that are dynamically computed by Adobe Target when an email created and sent by Adobe Campaign is opened.
  • Work with Campaign and Target
  • Integrate Campaign and Target
  • Personalize Email Images in Real-Time video (step 3)
  • Analytics
    Versions: Standard, Premium
    Allows you to track the success of your email deliveries directly in Adobe Analytics.
  • Share Campaign data with Analytics
  • Share KPIs for integrated Campaign reporting video (step 1)
  • Adobe Audience Manager and People core service (Profiles & Audiences)
    Allow you to exchange audiences with the different Adobe Experience Cloud applications that you use.
    People Core Service (Profiles & Audiences)
    Asset core service and Assets On Demand
    Allows you to insert assets from your Adobe Experience Cloud library into emails and landing pages created in Adobe Campaign.
    Assets Core Service or Assets On Demand
    Points of Interest (Analytics for Mobile)
    Allows you to collect Points of Interest data from your mobile application's subscribers to send personalized marketing messages with Adobe Campaign.
    Send location-based marketing messages with Campaign and Points of Interest data (Analytics for Mobile)
    Experience Cloud Triggers
    Allows you to send personalized emails to your customers in Adobe Campaign as a reaction to specific behaviors that are tracked on your website by Adobe Analytics.
  • Use Experience Cloud Triggers in Campaign Standard
  • Abandonment Triggers-Campaign use cases
  • Trigger Remarketing Messages based on Site Activity video (step 2)
  • Dreamweaver
    Allows you to edit an email content from Dreamweaver and synchronize it with Adobe Campaign.
  • Create personalized emails with Dreamweaver video
  • Use Campaign extension for Dreamweaver
  • Creative SDK
    Allows you to edit images and use a complete set of features powered by the Adobe Creative SDK to enhance your images directly in the content editor.
    Use Adobe Creative SDK in Campaign Standard

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