Only have a few minutes to learn the basics? No worries! Here's the most essential things to read and watch for each functionality of Adobe Social, and a list of handy resources.

Setup and Account  

General Info

Getting Started with Social

Learn what Social is, how it works, and how it can help you manage your company's online presence.

Logging in

Having trouble logging in? Learn the quickest, easiest way to access Adobe Social.

To Read

Adding Facebook Pages

Learn how to add your Facebook pages to Social.

Publishing  

General Info

Content Calendar versus Publisher

The Publish features let you simultaneously post content to Facebook, Google+, and LinkedIn pages that you manage; your Twitter and Sina Weibo accounts; and your YouTube channels. You can also publish to Audience Groups and Page Groups.  

To Read

Create an Audience

Create an audience to use in publishing and moderation tasks.

Moderation

General Info

Moderation main page  

Moderate posts and comments across social properties from within one convenient workflow.

To Read

Create a New Moderation Feed (Unified Moderation)

Create a moderation feed that displays posts from a single social platform (Facebook, Twitter, LinkedIn, or AEM Social Communities), or posts that have been escalated from within Social.  

Create a Moderation Rule

Create moderation rules that automatically delete posts containing specified words that you never want to appear on your Facebook pages.  

Unified Moderation Workflow

Use the Escalation page to configure the Escalation controls that display when you click Escalate while moderating a post or a tweet. You can choose which reasons and suggestions display and specify the default assignee for each reason. You can also add new reasons or suggestions to the controls.  

Analytics

General Info

Understanding the Social/Analytics Integration

Learn how we've integrated Social and Analytics.

Analytics main page  

The Analytics menu lets you access, configure, and manage Social reports.  

To Read

Custom Reports

Use the Custom Reports menu to access individual reports surrounding campaigns, authors, platforms, and terms. Additionally, you can access other reports configured by using SAINT classifications.  

Analytics Advanced  

Social Campaigns

To read - Social Campaigns

Use the Social Campaigns report to view data from content that is assigned to various campaigns in your report suite.  

Custom Reports

To read - Custom Reports

Use the Custom Reports menu to access individual reports surrounding campaigns, authors, platforms, and terms. Additionally, you can access other reports configured by using SAINT classifications.  

Competitor Analytics

To read - Competitor Analytics   

The Competitor Analytics reports let you see how the Facebook pages of your designated competitors compare to your owned Facebook pages. You can view metrics for Total Page Likes, New Page Likes, Post Engagements, and New Posts during the specified time period.  

Social Buzz

To read - Social Buzz

Use the Social Buzz report to get a complete view of your tracked social rules.  

Social Properties

To read - Properties

Use the Properties report as a navigational tool to navigate into your social properties and to see statistics for your social properties.  

Post Analytics

To read - Post Analytics List View

Use the Post Analytics report in list view format to view overall post statistics across all properties in your Social account. You can also drill down to view statistics for individual properties (Facebook posts, Google+ posts, tweets, and so forth).

To read - Post Analytics Roll-Up View

Use the Post Analytics report in roll-up view format to view post data in a table format with sortable columns, growth metrics, and metric totals for each platform.  

Overview, FAQs, and Resources

Adobe Social's Community Forum - A place to engage with fellow Adobe Social users. Ask questions, start discussions, exchange knowledge, and get help!

General Overview - What is Adobe Social? Learn about Social's capabilities and how using social media can help your business.
Understanding Adobe Social - Learn what Social is and how is can help you.
Release Notes - Keep up to date with what's new with Social.
Social Training Videos - Got a few minutes and want to learn something new? Check out our training videos!
FAQ - See what our frequently asked questions are, and of course, the answers.
Enhancement Requests - Got a great idea? Help us improve Social by submitting it here! You can also vote on other's ideas to help get them implemented.
Training - Want to learn even more? See what courses and training options are available.
Real-time statuses of Adobe products - See real-time statuses of Adobe products and when our next scheduled maintenance.

Where to Get Help  

Adobe Social's Community Forum -  A place to engage with fellow Adobe Social users. Ask questions, start discussions, exchange knowledge, and get help!

Adobe Social's brand new Help Page - Your place for up to date news about everything Adobe Social. Featuring Release Notes, FAQs, information on webinars, a blog round up, our latest training video, & much more.

In Product, go to Social > Help > Help Home

What to do if there’s a problem

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