Among the most powerful aspects of Adobe Illustrator are its type features. You can add a single line of type to your artwork, create columns and rows of text, flow text into a shape or along a path, and work with letterforms as graphic objects. The fonts you choose and the settings you select in Illustrator for leading, kerning, and spacing before and after paragraphs are examples of decisions you can make about the appearance of the text in your artwork.
You can create type by using one of three methods: Point type begins where you click and expands in a horizontal or vertical line as you enter characters. Area type (also called paragraph type) uses the boundaries of an object to control the flow of characters. Type on a path flows along the edge of an open or closed path.