VIP Marketplace: Overview and terms

VIP Marketplace is a volume licensing program with simple and secure management capabilities, flexible terms that give you a choice of license options, and discount levels that increase as you make additional purchases.

The VIP Marketplace program guide has the following sections: (1) Overview; (2) Volume discounts; (3) License term options; (4) Offerings; (5) Enrollment; (6) Adding and deploying licenses; (7) Dates; (8) Renewals; and (9) Support and resources. Use the list of topics to switch easily among the different sections.

Easy access to Adobe apps and services

VIP Marketplace helps organizations of all sizes manage licenses of industry-leading Adobe apps including Creative Cloud, Acrobat, Adobe Stock, Adobe Acrobat Sign, Substance, Captivate, Presenter, and Firefly.

License options of your choice with flexibility

Choose a subscription license of 1 year or longer or Consumables that you use as you go.

Easy online purchasing

VIP Marketplace allows your reseller to purchase the Adobe licenses your team needs directly from a partner online ordering experience. They can purchase as many or as few licenses as you need in one simple transaction with the flexibility to add more as your organization grows.

See how VIP Marketplace can suit all organizations regardless of their size or software licensing requirements.

VIP Marketplace for enterprise-wide needs

It’s a given that large organizations have rapidly expanding and evolving needs. VIP Marketplace is designed to meet those changing needs. Membership is ongoing, managing users and licenses is easy with the Admin Console, and, as purchases increase, volume discounts can offer even greater savings.

VIP Marketplace for IT teams

VIP Marketplace is full of features that make life easier for IT teams. Whether assigning licenses to 3 or 300 employees, deployment is a snap with the Admin Console, and it’s easy to assign or revoke licenses at any time. And advanced 24/7 tech support ensures deployments keep running.

VIP Marketplace for government needs

Whether a department or agency needs a few licenses or hundreds, VIP Marketplace has an option to fit a limited budget, align with that budget’s cycles, and meet stringent security standards. With a centralized license management tool, you can easily and securely administer licenses and monitor storage.

VIP Marketplace for procurement specialists

Scale with ease. There’s lower upfront spending, and you get exclusive feature updates at no additional cost. It’s easy to adapt as the team grows, and volume purchases lead to more savings. You can choose your Anniversary Date, which means purchases prorate to the same date—and you avoid surprises.

VIP Marketplace for educational institutions

With VIP Marketplace for education, you can purchase shared device licenses to use on institutionally owned machines (such as computer labs) and you can purchase named-user licenses for educators and students to use wherever they are (work-at-home) and on any device they use including non-institution-owned devices.a given that large organizations have rapidly expanding and evolving needs. VIP Marketplace is designed to meet those changing needs. Membership is ongoing, managing users and licenses is easy with the Admin Console, and, as purchases increase, volume discounts can offer even greater savings.

¹ VIP Marketplace Member selects Anniversary Date

² Specific pricing is always between the reseller and the VIP Marketplace Member.  Adobe will offer the same price to Adobe’s direct channel partner during a 3-year commit term.  Certain currencies may be affected by fluctuations in exchange rates.

³ The 3-year commit option is not available for customers with extended paid upfront subscriptions or Linked Membership.

Discount on volume purchases

Need: An organization has evolving, expanding software needs and would like added discounts.

VIP Marketplace solution: With VIP Marketplace, the organization can purchase 10 licenses or more at one time and get a set discount level on all subsequent purchases in a term. And the organization can qualify for even higher discount levels with purchases of 50 or 100 licenses.

Budget predictability

Need: An organization is on a tight but guaranteed budget, with funding coming at the same time each year.

VIP Marketplace solution: The organization chooses its annual payment date to align with its predictable influx of technology funding.

Extended paid-upfront subscription option

Need: A customer wants to pay upfront for over 12 months.

VIP Marketplace solution: An organization can pay for all licenses upfront for up to 3 years with an extended paid upfront subscription. (Up to 4 years for educational institutions)

3-year commit subscription option

Need: An organization seeks budget predictability and wants to pay annually. However, it's unsure how many licenses it will need over the next few years.

VIP Marketplace solution: An organization can agree to auto-renew a set number of licenses (Minimum Commitment) on Member’s first and second Anniversary Date after enrolling in VIP Marketplace 3-year commit. In exchange, Adobe agrees to offer set discounted partner pricing1 during Member’s 3-year commit term. 3-year commit allows budgeting for up to 3 years.

Also, commercial and government customers get deeper discounts by signing up for 3-year commit vs. signing up for 1 year. See 3-year commit details in the <License term options section>.

Linked Membership

Need: A consortium or affiliated organizations have vastly different software needs but would like to benefit as much as possible from volume discounts.

VIP Marketplace solution: Linked Membership allows for purchasing and managing licenses separately by the affiliates while ensuring that all qualified affiliates receive the combined high-volume reward of those aggregated purchases. Reaching 10 licenses qualifies for volume discounts.