Get to know glyphs.
This template uses special characters called “glyphs.” You can find them in Type > Panel > Glyphs, where you can explore alternate letters, like the little interlocked Ls in “Well.”
It also utilizes custom type settings including “Faux Italic” and “Faux Bold.” There’s customized kerning (the space between the letters) and leading (the space between line breaks). To tinker with these head to Window > Character.
Tip: The font ITC Avante Garde offers more alt-letter combos in Glyphs than most.